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This is a video chapter of
Little Big Things: StrategyPart of 'The Little BIG Things' Series with Tom PetersLittle BIG Things: Strategy (24 Segments - 61 Minutes) The Little BIG Things: Strategy DVD in the new Tom Peters training program will get you and your associates thinking about your organization as a whole unit. By viewing these twenty-four videos with Tom, you will soon be thinking about youDVD style course with completion certificate only
Diversity Wins
Tom speaks about diversity (with a lower case d). He says if you mix things up it makes a HUGE difference. Diversity trumps ability. It helps you avoid group think and it generates great solutions. Mix stuff up and get better outcomes.
Front Line Supervisors
What is the #1 cause of employee dissatisfaction. The answer" The quality of the first line supervisor. So, be careful in promoting people to first line supervisors. Pay attention to training your new supervisors.
Know When to Holdem
Worst advice is "know when to hold'em, Know when to fold'em." A lot of people who succeed do so because they hang onto a project past the time other people would "fold'em." So HOLD ON!
R&D Everywhere
Everyone knows innovation is important. Tom has an "innovation Equality Act." Innovation doesn't just happen in the R&D office. Innovation is equally important in every part of the organization. Logistics, HR, Purchasing, Finance- EVERYTHING!
Kindness is Free
Press Ganey studies patient satisfaction in hospitals. They looked at the top 15 things that determine patient satisfaction. Every one of the 15 had to do with the experience, morale and other intangibles, not health outcomes. Kindness is free.
Rate Innovation
Can you measure innovation? Tom has a simple idea. Take every project - small or large - and rate them 1 to 10. Tom's idea is you always want a few projects that score "8 or above." You need to do cool stuff.
Boomers and Geezers
Here is a fact: people turning 50 today have more than half of their adult life ahead of them. So, Tom thinks that organizations should pay attention to this enormous (and wealthy) segment of the market.
I am your customer
Lee Clow, CEO of Chiat Day says "you have to hire young people." Tom says, "the future market with the money will be boomers." Yes, advertising is changing and you have to hire young people. But you should also pay attention to boomers.
Give Your Speeches the Personal Touch
We all give speeches. They may be 15 seconds or keynotes. The key is to find something local (or personal) that people can identify with. It helps you form a bond with your audience and it works.
Say "I'm Sorry" Healthcare!
In healthcare, some hospitals use the "I'm sorry." When they say this, it can reduce malpractice claims very significantly. Other ideas for satisfying frustrated customers. Human beings want to be acknowledged.
Recession Thoughts
Tom expresses thoughts about the mistakes of the Recession of 2008-2009 and on how a responsible lending officer can act. It is ultimately about Human beings interacting with other human beings.
Unsexy Socks and Healthcare
There is a human tendency to like "sexy" things. But often the simple solutions make a difference. Tom talks about compression socks. There is always an unsexy solution for your organization. Look for the unexciting that has exciting results.
Stories Are Powerful
Stories are more powerful than the brand. If you can translate anything into a short punchy story, it will help you tremendously. Focus on the quality of your storytelling.
Surviving Tough Times
Tom presents a list of 44 ideas for dealing with tough times. This covers many basic pints.
Over Budget Projects are More Interesting
Many times projects go over budget. Is this always bad? Not always. Sometimes going over budget means that really interesting things get done.
Big Items need Big Carts
Simple things can make a big difference. For example, when Wal Mart increased the size of their carts, their sales of physically big items rose by 50%. Look for the simple, small things!
Women and Business Relationships
Much of business is about relationships. Statistically, women are better at relationships than men. Relationships are important - now more than ever, so everyone needs to work on this skill.
A Bias for Action - Wayne Gretsky
One of Tom-s very favorite slides speaks directly to "bias for action." It-s a quote from the hockey player, Wayne Gretsky. Gretsky said, "You miss 100% of the shots you never take." Or, as Tom says, "If you aren-t trying it; it isn-t gong to happen!"